Video Conferencing Cloud Better Serves Branch Office Networks

The top 5 advantages cloud-based video conferencing offers to branch office networks in financial services and similar markets where multiple office locations prevail. Chief among the advantages are successful operation over existing networks, a benefit of VIA3's dynamic scalable video; and lower total cost, a benefit provided by cloud-based software-as-a-service (SaaS) delivery. Today, branch office video conferencing is easily tested and deployed with little to no capital expense and without costly video-specific routers or other infrastructure upgrades.


Branch office networks typically found in banks, credit unions, insurance firms and brokerage houses evolved over time. They support multiple locations and employ a mix of public and virtual private network (VPN) connections, among other technical characteristics. These networks are often difficult or impossible to change in the short term, and the number of locations brings additional budget pressures to bear. In addition, virtually all financial service firms require secure conferencing.

In this setting, there are two general approaches to meet the growing demand for business-grade video conferencing: 1) installation of video-specific routers, multipoint control units (MCUs), collaboration servers and the like; and 2) providing these technical capabilities via cloud-based delivery. The latter is a new approach that, in the case of VIA3, leverages dynamic scalable video, automated bandwidth throttling, parallel processing and other software-based technologies unavailable even a few years ago.
The following are the top 5 advantages of VIA3 cloud-based delivery in branch office networks:

Operation over existing networks. VIA3 and automated bandwidth throttling deliver high-quality video over existing networks, there is no requirement for dedicated connections or guaranteed bandwidth availability.
Inexpensive, low or no CAPEX. VIA3 eliminates the need for up-front investment in video-specific routers and gateway servers.
Easy to expand. Cloud computing is highly scalable, unlike fixed-capacity equipment that requires an installation project to expand or bring additional sites online.
Built-in collaboration tools. VIA3 advanced collaboration tools are a standard feature, additional collaboration servers are not required.
Industry standard security. VIA3 uses AES/SSL encryption with third-party public key infrastructure (PKI), the standard in online banking and e-commerce.

For more information on video conferencing or would like a demo, visit VIA3 or contact us at sales@via3corp.com.

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