VIA3 Video Conferencing Technology Benefits Business IT Staff

VIA3 virtualization technology helps IT staff move video conferencing
from hardware-centric physical tasks to scalable, automatically maintained online services

Online services innovator VIA3 provides the corporate information technology (IT) benefits of replacing complex, labor intensive video conferencing infrastructure hardware with scalable and automatically maintained communications online services. One of the primary drivers behind virtualization is cost reduction through shared resources. VIA3 offers IT staff the benefits of automating maintenance, worry-free expansion via click of a mouse, and the management controls made possible by moving video conferencing away from hardware-centric infrastructure components with long break-fix cycles to scalable, load-balanced online services.

Most market researchers forecast increasing adoption of video conferencing among business users driven in part by rising fuel costs, travel limitations, bandwidth availability, and spill-over from consumer video calling. Many business users have seen boardroom video conferencing installations, and the application itself is well known. Known to a much lesser extent is the increasing burden placed on IT staff as business installations expand from simple two-point boardroom systems to many endpoints, desktop participants, encrypted connections, and web collaboration tools – requiring expensive infrastructure components and hands-on maintenance.

VIA3 effectively removes these components by providing the same capabilities through virtualization technology. The latter offers IT staff automated maintenance, load balancing, and scalability — features simply unavailable from hardware-centric vendors prevalent in previous generations. Moving video conferencing from static, fixed-hardware, fixed-route applications — sometimes called ‘monolithic’ applications — to the ‘cloud’ is especially beneficial to IT staff interested in service oriented architectures (SOA) and better business/IT alignment. Now, video conferencing can be managed at a much higher level, complete with management controls covering users, features, security, bandwidth, quality of service (QoS) and more.

A full-featured, free trial of VIA3 Professional is available at the VIA3 website. VIA3 Professional supports desktop and multipurpose conference room audio/video peripherals, multipoint video and integrated web collaboration tools. VIA3 Professional makes it easy to pilot almost any video conferencing application in minutes.